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PETRA

Meeting Petra

Category

Ecommerce

Devices

Web, Móvil, Tablets

Our Roles

UI Design, Development.

Petra

Petra is nothing more than a life story … a story of all the women who help to continue building the brand, a story without end and full of much meaning. Petra teaches us to feel the garment in a different way, where her legacy is to become special and timeless. Purity, simplicity and timelessness are the foundations of Petra. His wish is to make life simpler and to dress us easily, because life is too short to worry about complicated looks.

Petra

Petra is nothing more than a life story … a story of all the women who help to continue building the brand, a story without end and full of much meaning. Petra teaches us to feel the garment in a different way, where her legacy is to become special and timeless. Purity, simplicity and timelessness are the foundations of Petra. His wish is to make life simpler and to dress us easily, because life is too short to worry about complicated looks.

Timeless

Legacy

Simplicity

Before our footprint

To stay at the digital forefront and at the height of its clients, Petra sought to design and develop a high-impact e-commerce for users seeking to purchase its products online. Petra, a recognized brand in the fashion sector in Colombia, it was not easy to take the next step towards digital transformation and they decided to find the perfect team that understood the meaning of the brand.

Before working with Droomtech, Petra carried out their manual sales processes, where they had a high volume of orders and it became difficult to manage user requirements one by one. They needed a true partner who knew the technological culture and was specialized in e-commerce, in this way to be able to support the brand in automating the commercial stages of its business (price, shipping, payments, product information, etc.) with tools of e-commerce that will boost growth. 2020 was the year Petra teamed up with Droomtech to make her dream come true.

Working on Petra's Dream

Petra’s main requirement was a company that understood the values ​​and the concept of the brand and that it could translate it into an impeccable design. Droomtech proposed a question naire with key questions to extract from the client all the information about how Petra imagined the website. The result? A minimal, clean and elegant e-commerce, always prioritizing the user experience and interface

Petra's high impact with e-commerce

Droomtech was the perfect partner for Petra in achieving its objectives in your digital transformation for your e-commerce. Droomtech custom designed and fully developed a superior shopping experience adjusted to the requirements of Petra. Several valuable functionalities are:

Before, during and now

Before Droomtech, Petra’s sales processes were manual, users had to ask for different channels, frequently asked questions such as price, size, availability, shipping and more. With this digital step, consumers will channel all these questions and will be able to self-serve in e-commerce.

For Petra, the location of users is essential because their values ​​change according to their location. This is to boost its international sales and continue to grow.

Droomtech exceeded Petra’s expectations. Now users will be able to know all their products, collections and can buy with any payment method.

Petra's future

Without a doubt, Petra will continue to grow and innovate with Droomtech for all the solutions that we can provide with the best tools.E-commerce meets the needs of the consumer of our times. In short, Petra’s project can be summed up in one word: Successful